Thursday, July 31, 2008
27 Dresses & Pineapple Express
Tracy Roquet, Lori Enriquez
Some key elements about 27 Dresses were that the dress that the main character on the poster is wearing is made out of words, it would mostly be considered a "chick flick", and the actress is smiling confidently in the picture. In Pineapple Express, the poster depicted violence, that it was more masculine, and the actors on the poster had various expressions on their faces.
The genre of both films is definitely shown in the posters. 27 Dresses would be considered a drama/comedy while Pineapple express would be an action/comedy. The actress in 27 Dresses is again smiling with confidence in what seems to be a formal dress. This shows that the movie could be funny, but still including drama being that the main focus is a girl. Girls love drama! The Pineapple Express poster has one guy laughing, one guy with a confused sort of look on his face, and one guy with a determined look. They are all carrying guns and they look pretty dirty so it is concluded that it would be a comedy/action movie.
27 Dresses is targeting women and Pineapple Express is targeting men. This is because the 27 Dresses poster has a girl with a dress on. Women love dresses! Pineapple Express has guns and men that look filthy. This relates more with men because they love action.
The tagline of 27 Dresses is "Always a bridesmaid, never a bride." It helps sell the movie because women tend to be more interested in watching emotional situations. The tagline of Pineapple Express is "Put this in your pipe and smoke it." It suggests something illegal that men would most likely consider entertaining.